Asian Winter Games – Fiyta Sprints To Internationalization
September 19th, the 6th Asian Winter Games the exclusive sponsor of timing devices configured signing ceremony was solemnly held in Changchun. FIYTA officially become the 6th Asian Winter Games configure the exclusive sponsor of timing devices.
It is understood that this is the first time, watch companies and large-scale comprehensive strategic partnership in international competitions. Insiders commented, This time FIYTA fates got tied to the Asian Winter Games, only a prelude to its international, can be expected FIYTA in the near future there will be further action.
FIYTA timing devices into the exclusive sponsor of the Asian Winter Games
At the signing ceremony, An Li pointed out that as the highest-sport events in Asia, this represents a world-class sports competitive level of sports; and Sports and the timer has been closely connected, because as time clocks and other timers carrier , recorded sports history one after another initiative. FIYTA with excellent product quality and strong brand influence, are designated as the Organizing Committee partners. Organizers hope to FIYTA, together this session of the Asian Winter Games staging the biggest, highest level, affecting the most extensive and comprehensive snow sports event.
Shenzhen FIYTA (Group) Co., Ltd. Mr. Xu Dongsheng, general manager, said FIYTA am honored to be the 6th Asian Winter Games Organizing Committee reached an agreement this sporting event will be fully demonstrated FIYTA ” innovation and challenge themselves, the pursuit of success “of the brand spirit, FIYTA will continue to adhere to this spirit, with excellent technology to record the exciting moment of all athletes.
Frequently manifest intention of the international movement of
FIYTA Since its inception, has been awarded the King of China’s watch, China Famous Brand, China Top Brand and other “triple crown” of the title; in the country has established 38 major cities, “Heng Jili World Watch Centre” chain nearly 500 retail outlets, nationwide service network, form a system of marketing services network. According to the National Bureau of Statistics released the China Industrial Information Center statistics show that from 1995 to 2004, FIYTA Watch consecutive years listed in the “national market sales of similar products in the first.”
But clearly, the domestic market as well as “first in the country,” the title can no longer meet the increasingly strong brand influence FIYTA.
This reporter has learned, FIYTA watch at home and abroad in recent years, large-scale events often been designated as the time on watches, hand in the national gymnastics team from the beginning to the 2003 Asian Sailing Championship specified time watches, 2005 “Green Olympics” specified time watches, then in 2007 the 6th Asian Winter Games.
In response, industry insiders, from FIYTA every step of the event sponsorship can be seen, FIYTA are being implemented “and the world of sports sync” concept, through this series of sporting events, FIYTA successfully China on the world stage to show a new image of the brand watches, watch a new era of China’s representative in the international watch industry is also playing an increasingly important role.
The technology war world
Compared with the clocks of the Kingdom of Switzerland, the cultural connotation of the brand watches in China is clearly still weak, FIYTA exactly what to go with international impact, with nothing to competing with the Swiss watch it? The answer is: technology.
FIYTA consistently uphold the independent research and development, advancing with the times of strong national feeling and sense of social responsibility, try new materials, new technology, to the difficult technical challenges, but the success of China’s space research and development watch is the best example.
FIYTA time in five years to overcome technical difficulties, through the application of the world’s advanced precision manufacturing technologies and computer-aided design and manufacturing system, and finally to create China’s first piece of the watch space. Watch space with superior technology, aerospace watch Fiyta beat strong competitors such as Omega, won two of China’s manned spacecraft and to witness the historical moment of honor. With the “Shenzhou”, “Shenzhou VI” The successful launch, FIYTA laid in the space watch in one fell swoop the global pattern of the three giant international status, and shows FIYTA watch space level of the international leading technology continued competitiveness. China has also become the world’s second production with R & D space watch capabilities.
In addition to the field of aerospace Specialized Schedule to attain world recognition of “innovation” as the core value of the brand in the fashion field Fiyta watch, has been the pursuit of product quality, innovative design and craftsmanship, China’s first sapphire mirror only watch, the first precision ceramic watch, the first alloy sheet, the first jewel Art Watch, the first tritium light watch, are from the FIYTA. In 2003, the three finalists Fiyta form the world’s highest design award – IF Awards, this is the first time the awards watch.
“IT’S MY TIME” (my time) is FIYTA Watch loud brand slogan, is the Universal Declaration of personality, revealing the sense of pride and accomplishment among words. Perhaps, before long, the world watches the stage, in the Swiss brand shops, we can see a hint of more frequent familiar figure – FIYTA.